About us
ZEDAN was founded by Zedan Mutlu—a Turkish immigrant who grew up across Oceania before crossing the Pacific to the harsh midwestern plains in search of a future he could carve with his own hands. In Kansas, he earned a name the hard way: unlicensed barbershops in rundown houses and dorm rooms, cash work, sunup-to-sundown cuts that turned grit into craft. The obsession with barbering—and with aesthetics—spilled online, fueling virality just as a scholarship pulled him to Los Angeles to study biochemistry. Amid the blitz of the Hollywood Hills, he became the barber behind the scenes for stars, including European footballer Marco Reus. From a small Mediterranean village to the world’s most image-driven city, the path made one thing clear: blend tradition and luxury. In the lab, chemistry met craft—compounds tested, notes isolated, textures tuned—until a brand took shape that could put discipline, design, and presence in your hand.
Now the ritual tightens: Shave → Hair → Scent. Today, it begins with solid-metal razors cut to precise tolerances and leather travel cases that earn their patina; next, high-hold shine pomade, matte clay, and a minimalist wash/condition duo—followed by a modern eau de parfum built for presence, not noise. Materials over marketing. Design with restraint. Support that’s swift. Hardware built to last. Luxury as a set routine: simple steps, exacting details, results you feel—and others can’t ignore. From barbershop roots to contemporary ceremony, ZEDAN exists so your everyday looks sharper, moves cleaner, and reads like a character who owns the scene. Steel. Leather. Presence.